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greenwashing Archives - Dr. Kaushik Sridhar

Dr. Kaushik Sridhar

greenwashing

Greenwashing’s Sly Cousin: The Rise of Sustainability Laundering

Leave a Comment / ESG, Social Responsibility, Sustainability /

Reading Time: 3 minutesFirst published on WION News. Over the last decade, there has been a surge in consumer interest in sustainability, driven by growing awareness of environmental and social issues. Companies, eager to capitalise on this trend, have increasingly adopted the language of environmental and social responsibility. However, alongside this trend, a concerning practice has emerged: sustainability […]

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Green Hushing: The Deceptive Silence

Leave a Comment / ESG, Sustainability /

Reading Time: 2 minutesIn recent years, there has been a growing trend of corporations embracing environmentalism and showcasing their commitment to sustainability. This shift, known as “greenwashing,” involves companies presenting themselves as environmentally responsible while often failing to back up their claims with substantial actions. However, a more insidious phenomenon has emerged alongside greenwashing, called “green hushing.” Green

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